T05: UX Research for Mobile Apps and Devices

Monday, 27 June 2022, 15:00 – 19:00 CEST (Central European Summer Time - Gothenburg, Sweden)
Back to Tutorials' Program

 

Elizabeth Rosenzweig (short bio)

World Usability Day and Bubble Mountain Consulting, United States

 

Objectives:

  • Understand how to test mobile designs with users
  • Principals of Testing Mobile Apps
    • Tests designs with real users, early and often
    • Include Personas and Use Cases to answer research questions
  • Similarities and differences between desktop and mobile usability testing
  • Learn how to use common software and hardware tools for testing mobile
  • Write and review moderator’s guide
  • Data collection: Usability Testing
  • Analyzing and reporting data
  • Iterate on designs after testing

Participants will engage in two exercises to for doing research with mobile apps.

  • Group Exercise- Write Moderator’s Guide for testing a mobile app
  • Group Exercise- Research on Mobile: Collect data by running user tests and analyzing data.

 

Content and benefits:

Testing and assessing mobile applications with real users is a key factor for success. This tutorial will teach you how to evaluate and test mobile interfaces, including software apps and hardware devices. Attendees will gain understanding, knowledge and skills for user experience research and design for mobile devices. Attendees will gain understanding, knowledge and skills for user experience research and design for mobile devices. Attendees will also have the opportunity to test mobile apps during the tutorial.

 

Target Audience:

Professional executives, designers, developers and anyone who want to learn about user experience design and research for mobile platforms. This includes:

  • Marketing professionals
  • Program and product managers
  • Developers
  • UI designers
  • UX professionals who want to strengthen their skill set
  • Anyone interested in design or research for mobile platforms

Bio Sketch of Presenter:

Elizabeth Rosenzweig is a Principal Usability at Bubble Mountain Consulting and an Adjunct Faculty in the Bentley University; Human Factors and Information Design Master’s degree program, Elizabeth has worked as a consultant and employee in several major corporations for over 30 years. Her experience includes design, research and development, ranging from website and, applications, to hardware products and technology development. Elizabeth has completed projects for many major international corporations, not for profit and government organizations as well as academic institutions. Elizabeth holds 4 patents in intelligent user interface design and is the author of the book "Successful User Experience: Strategies and Roadmaps" published by Morgan Kaufmann. She frequently publishes in industry journals, has written chapters in 4 published books and presents lectures at conferences around the world.

Elizabeth is Past President of the Usability Professionals Association and founder and Director of World Usability Day, which she started in 2004 after her term as President of Usability Professionals Association was completed. World usability Day has grown to include 44 countries with over 180 events.

Elizabeth holds a BA in Fine Art Photography and Printing Technologies from Goddard College and a Master of Science in Visual Studies (User Interface Design and Computer Output) from the Media Lab at the Massachusetts Institute of Technology (MIT).